May 16, 2014

Project Ara to revolutionize smartphone industry

Zane Muzzillo
Staff Writer

Google’s latest endeavor, Project Ara, is bringing something never before seen to the smartphone industry. The company is developing a modular smart phone, which will allow you to change out parts of your phone as they become outdated and obsolete. This design will also allow you to build a custom phone that fits your budget. Google has incorporated magnets into the new phone so you can slip out any component from the camera to the processor. If you break the screen you would have the ability to pop it off and replace it with a new one. The phones design is based on Phonebloks, an independent phone design made by Dave Hakkens. Google partnered with Hakkens to combine his designing ability with their manufacturing power.


The phone will come in three sizes, a 2x5 inch model, a 3x6 inch model, and a 4x7 inch model. Google is also undercutting its competitors’ prices, which will start at $50, one-fourth the cost of the high end smart phones currently on the market. Google is planning on releasing the phone early 2015.